MarketSavvyCo http://marketsavvyco.com Inbound Marketing Agency Mon, 20 Nov 2017 03:10:07 +0000 en-US hourly 1 https://wordpress.org/?v=4.9 http://marketsavvyco.com/wp-content/uploads/2016/02/cropped-logo-stamp-copy-small-32x32.jpg MarketSavvyCo http://marketsavvyco.com 32 32 Entrepreneurs Can Change the World http://marketsavvyco.com/entrepreneurs-can-change-world/ http://marketsavvyco.com/entrepreneurs-can-change-world/#respond Fri, 17 Nov 2017 01:10:24 +0000 http://marketsavvyco.com/?p=1330 The second Monday of every month has become my personal favorite day of the month. With a mountain of preperation, I spend an entire month ahead of time preparing for our Savvy Networker event. The first couple times I hosted, it felt like my wedding. I put all this hard work in, planned for ages, then the big day came and it was all over. With the momentum of the group growing like wildfire, that whole feeling has changed. Week [...]

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The second Monday of every month has become my personal favorite day of the month. With a mountain of preperation, I spend an entire month ahead of time preparing for our Savvy Networker event. The first couple times I hosted, it felt like my wedding. I put all this hard work in, planned for ages, then the big day came and it was all over. With the momentum of the group growing like wildfire, that whole feeling has changed. Week after week between each event people are still talking about how amazing it was. It's honestly one of the best feelings I have ever felt as an entrepreneur. People have been asking me for weeks how I grew the event so big so fast and my answer is always the same - I changed my mindset.

We have all heard it a dozen times - 'With the right mind set you can achieve anything.'

This new-found mindset was the basis of our November panel topic: The Entrepreneurs Role in Changing the World
I believe that entrepreneurial thinking can and is changing the world. Through my experience in the industry I have learned that there is a typical 4 stage process that defines entrepreneurship which simultaneously enhances and is driven by 7 key mindsets.

The four stages being:
• Identify a problem
• Find a sustainable commercial solution
• Determine who values it, and what the target market is
• And take action

An old study showed that half the worlds population was under 25 and that created a crisis of youth unemployment. There is currently about 1.5 billion youth in the world and 90% live in developing countries. Two thirds are underutilized meaning they are not in any formal education or employment.

This has serious social, political and systematic implications. You may be wondering what this has to do with YOU the entrepreneur. Well, this unemployment crisis wasn’t a prediction or a possibility, it’s a reality and one we are still currently facing. As entrepreneurs we have the ability to address this and make a change.

At The Savvy Networker, we took a look at what entrepreneurial thinking is and why it is so crucial to where we are at today.

When you really break it down, the mindset of the entrepreneur is part of the solution to this problem.
Let’s take a look at the 7 mindsets:

1) Passionate, Inspired and Energetic – These people are passion driven and every opportunity is a chance to enhance their vision
2) Empowered and Confident – these people grab a hold of opportunities and make the most out of them
3) Ownership – taking ownership for your actions is crucial. Entrepreneurs understand that the best way to predict your own future is to create it
4) Fast Decision Making and Risk Taking – Taking risks can be scary no matter what industry you are in however, you are the one backing yourself up as an entrepreneur, so you have two options…give up, or give it your all
5) Leadership – I always say around the office, ‘don’t wait for opportunity, be a leader and create it’
6) Discipline and Hard Work – Entrepreneurship takes A LOT of discipline, but also returns A LOT of reward
7) Learning, Adapting, and Being Dynamic – Entrepreneur mindsets teach us that we must continuously grow and adapt to the times and changes around us, allowing for continuous growth, and creativity.
This concept of entrepreneurial thinking can change the way the world thinks because when you think like this, you approach every day with actions, thoughts and emotions all working in an elevated state towards a mutually beneficial goal. Not only are you solving a potential client’s ‘problem’ but you are also growing your own network and net worth.

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Getting Your Business Organized Part One: What does your job look like? http://marketsavvyco.com/whatisyourjob/ http://marketsavvyco.com/whatisyourjob/#respond Sun, 12 Nov 2017 21:35:37 +0000 http://marketsavvyco.com/?p=1324 Are you looking for some ways to get your business better organized before 2018 hits? Well, you have caught us at the perfect time as we are about to dive into our 6 part series on getting your business organized.

Part One: What does your job look like?

Sure you might be a baker or a realtor but defining yourself as one word or a label does not define your job. There are many details, systems and ‘need to know’ things [...]

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Are you looking for some ways to get your business better organized before 2018 hits? Well, you have caught us at the perfect time as we are about to dive into our 6 part series on getting your business organized.

Part One: What does your job look like?

Sure you might be a baker or a realtor but defining yourself as one word or a label does not define your job. There are many details, systems and ‘need to know’ things about one’s job that make up those labels.

Let’s use me as an example

I typically work on 9-12 separate projects a week with different, sometimes overlapping deadlines. I help manage communications between multiple teams and I create campaigns for clients that help drive their business’ success. That means that I've got multiple email chains, with different mixes of sometimes a few of the same people for multiple separate projects. It also means that I spend several hours a week overseeing campaigns, social media, emails etc.

I work 16-20 hours a day 7 days a week on a typical week. Which means, in my job, I need to create systems. I use calendars with detailed lists of tasks that need to be completed in order to move clients forward.

My role entails me communicating with clients and overseeing different departments as well as tackling our payroll.

With a clear definition of what my job entails it has allowed me to create a VERY organized daily schedule to ensure I have completed everything. Each section of my schedule also has a to-do list monthly attached to it.

Here is a sneak peek of part of my schedule that I was able to create once my job role in detail.

Tuesday
9:00-9:15-Check email IAMM/MSC
9:15-9:30- Check/Respond to Slack
9:30-10:30-Mastermind Work
10:30-11:00 Savvy Networker -Work on Task List
11:00-1:00 Meetings/Client Work
1:00-2:30 Lunch
2:30-2:45 Check Email
2:45-3:45 Work on Program work (including planning, email campaigns, social, 1-1 meetings)
3:45-4:00 Check client websites for updates
4:00-5:00 Office Cleaning/paper filing - have folders for Jan-Dec

Note: Every Other Tuesday 5-7 Open for Skype/Slack Meetings

Wednesday
9:00-9:15-Check email IAMM/MSC
9:15-9:30- Check/Respond to Slack
9:30-10:00- Update Savvy Networker/Mastermind FB page check mastermind list and Savvy plans
10:00-10:30-work on drip campaigns for Resources with MSC
-every third Wednesday invoice meeting
10:30-11:00-Work on building programs
11:00-12:30 Lunch
12:30-2:30 Client Work
...

I love my schedule this way for many reasons. The most important one though, is that I have analyzed what my job duties entail and have to build a structure around that to ensure that I have fit everything in, Without knowing what I needed to do, how could I ever successfully achieve it?

Now take a look at your position. Are you aligning your daily schedule with the duties your position outlines? If not you could be wasting time on projects and tasks that are better suited for someone else. Spend some time getting clear on what your job looks like so you can look at ways to stay focused on those specific duties.

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Feeling Disorganized? Check out our 6 Part Series on Keeping Your Business in Tip Top Shape http://marketsavvyco.com/feeling-disorganized-check-6-part-series/ http://marketsavvyco.com/feeling-disorganized-check-6-part-series/#respond Mon, 06 Nov 2017 02:15:34 +0000 http://marketsavvyco.com/?p=1292 https://youtu.be/aaqLMbcFuiQFeeling Disorganized Check out our 6 Part Series on Keeping Your Business in Tip Top Shape

We are getting ready to launch a new blog series. For those of you who are feeling disorganized as we come to the end of another year, don’t worry you are not alone. I myself have been in your shoes. Once upon a time, I decided enough was enough and so I did some research. Over the next 6 weeks I am going to go [...]

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Feeling Disorganized Check out our 6 Part Series on Keeping Your Business in Tip Top Shape

We are getting ready to launch a new blog series. For those of you who are feeling disorganized as we come to the end of another year, don’t worry you are not alone. I myself have been in your shoes. Once upon a time, I decided enough was enough and so I did some research. Over the next 6 weeks I am going to go over the following topics in more detail:

Part One – Define what your job looks like

Part Two – Determine how your brain works

Part Three – The even flow of emails

Part Four- Scheduling

Part Five – Task Management

Part Six – Note Taking

 

So, if your feeling disorganized, by the end of this 6 week series you will be free from business clutter and ready to kick off the new year in a new way.

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Small Business Start Ups -Business Plans http://marketsavvyco.com/small-business-start-ups-business-plans/ http://marketsavvyco.com/small-business-start-ups-business-plans/#respond Mon, 30 Oct 2017 17:32:59 +0000 http://marketsavvyco.com/?p=1275 We've been asked to address the importance of business plans and why you need one. So here it goes, the ins and outs and some helpful resources.

Let's get crackin'

A lot of people have ideas, and they decide that they are business worthy. Some may be and some not so much. In business, it's whether your idea is ACTUALLY good that matters. For that exact reason, the business plan was created. If you are going to build a business you [...]

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We've been asked to address the importance of business plans and why you need one. So here it goes, the ins and outs and some helpful resources.

Let's get crackin'

A lot of people have ideas, and they decide that they are business worthy. Some may be and some not so much. In business, it's whether your idea is ACTUALLY good that matters. For that exact reason, the business plan was created. If you are going to build a business you need to have a plan. Your business plan is there to build your concept and determine how it can actually work both logically, and financially.

A business plan is a document that outlines the components of your business. It address' what your business will promote whether it's a product or service, how your market plan looks and how it compares to your competitors. It also covers some other important factors like; permits you may need, funding that may come into play, financial goals, and projections, along with many other details.

In all other respects, a business plan will help you determine if your idea is business worthy. It is a tool to show you and others what you're made of and how you're going to make this work. Compiled in a stack of papers or a computer file lies the platform for your success, and outlines exactly how you will get there.

Here is a list of the key components your business plan should include:

1. Your Detailed Business Concept
This is where you discuss the industry, your business structure, your particular product or service, and how you plan to make your business a success.

2. Your Strategy
Outline specific actions you plan to take to implement it. What goals do you have for your business? When and how will you reach your goals?

3. Your Products and Services
Define your products and services as well as how they fit in the current marketplace. Here's your chance to entice the readers with good, factual information about your products or services and why customers will want them and not your competitors.

4. The Markets you will Attract
Now you have to lay out your marketing plan, it's time to determine who your customers will be? What is your demographic audience? How will you attract and retain enough customers to make a profit? What methods will you use to capture your audience? What sets your business apart from the competition?

5. Key Players
Having information about your key players is an important part of your business plan. It’s not a long and detailed biography of each person involved but an accurate description of what they've done and what they bring to the table for this specific opportunity.

6. Your Financials
These will be based on your projected financial statements. These statements provide an outline of how your ideas about the company, its markets and its strategies will play out.

It's important to understand that your business plan needs a voice. This voice will not only guide you but help aid in pulling together the right key players for the job. Having outlined and detailed goals is what helps make every successful business thrive.

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There is a Certain Stamina You Need For Blogging http://marketsavvyco.com/running-turn-off/ http://marketsavvyco.com/running-turn-off/#respond Sun, 17 Sep 2017 17:49:48 +0000 http://marketsavvyco.com/?p=1224 No matter what the stage of your marketing journey, it's important to have content. Not only to have content but to have content of variety, such as blogging. The point is to use valuable content to attract people back to your website or lead page so that they can begin to interact with your business. Blogging is one of the most common forms of content. It's a lot like running really. Think about it this way, and this is a [...]

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No matter what the stage of your marketing journey, it's important to have content. Not only to have content but to have content of variety, such as blogging. The point is to use valuable content to attract people back to your website or lead page so that they can begin to interact with your business. Blogging is one of the most common forms of content. It's a lot like running really. Think about it this way, and this is a true story. Last year I decided that I wanted to be a runner. I always envied those who could get up every morning, enjoy the fresh air and health benefits of a good run. So, I got up one morning and decided to run. I nearly fell to the ground but after 5 amazing minutes I was exhausted and had accomplished nothing but the shortness of breath.

I can honestly say I gained nothing but wasted time, lack of breath, and sore ankles. I swore I'd get up the next morning and try it again, you know, to build up my stamina. 6 am came, and there was no way I was going to try that again. So I quit, and 6 month's later, I decided to try again. Let me tell you, I got the same results. So, I quit again. Now let's jump back to our blog content. If I blog today, September 17th, and I don't blog again for another six month's, I will have gained nothing. There is no consistency, no 'built up stamina' nothing for my audience to follow along with. If I took the time to blog for an hour or two each week, I would start to gain results, just as I would have if I continued to run.

The most affective way to blog is to create a plan. Grab your calendar, it doesn't have to be super elaborate, just a plan. Start by writing down one topic each week and carve out some time to write. You will be surprised at how much your business will grow just by simply providing the right content consistently.

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The Instant Marriage Proposal http://marketsavvyco.com/instant-marriage-proposal/ http://marketsavvyco.com/instant-marriage-proposal/#respond Thu, 14 Sep 2017 01:22:08 +0000 http://marketsavvyco.com/?p=1213 I recently attended a morning breakfast meeting….7:30 am...holy cannoli….teaching marketing at 7:30 in the morning has its perks. You can basically get away with anything and blame it on the fact that you are tired, and so I took advantage of that. I had one of the guests do a fake proposal to another.

And why do you ask? Well, when we look at marketing try to look at it this way, you don’t ask someone to marry you [...]

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I recently attended a morning breakfast meeting….7:30 am...holy cannoli….teaching marketing at 7:30 in the morning has its perks. You can basically get away with anything and blame it on the fact that you are tired, and so I took advantage of that. I had one of the guests do a fake proposal to another.

And why do you ask? Well, when we look at marketing try to look at it this way, you don’t ask someone to marry you on the first date, or first time meeting them, or at a random breakfast meeting for that matter. People tend to run for the hills when you pop the big question without any foreplay.

Now let’s relate this back to marketing in the simplest form. When approaching a client treat it like you would a first date with the hopes that it turns into a life long partner. Get to know each other through genuine conversation, then introduce your business, then introduce something that could be beneficial for them, then work your way through the sales process and get a firm commitment. If they aren’t ready, don’t break up with them in the middle of the restaurant. Take a step back, let them breathe, continue to get to know them, and continue to nurture them. Be present to their needs and when the time is right re approach, or watch and be surprised at how when they are ready, they will come to you.

This is the first and most important piece to know when we look at inbound marketing. That old concept of, knocking on the door and pushing a book in someone’s face asking them to buy it simply does not work anymore.

Now back to the morning breakfast meeting, my takeaway is that i set myself a goal. My goal this week is to get to know each and every one of the people in attendance, whether it be through providing them with great content that’s relevant, having a coffee, or picking up the phone and just having a conversation.

Here are some amazing photos from our morning breakfast meet up.

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Is Email Marketing Still Relevant? http://marketsavvyco.com/email-marketing-still-relevant/ http://marketsavvyco.com/email-marketing-still-relevant/#respond Sat, 12 Aug 2017 19:41:45 +0000 http://marketsavvyco.com/?p=1158 Wondering if email marketing is still relevant? YES, it is! Although email marketing has been around for a long time and many people assume it to be obsolete, it is still a very important part of the marketing process.

Did you know? The first email was sent in 1972. This means that over time we have had the ability to learn and grow with emails and email marketing. Most people access their email right from their pocket and access it frequently [...]

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Wondering if email marketing is still relevant? YES, it is! Although email marketing has been around for a long time and many people assume it to be obsolete, it is still a very important part of the marketing process.

Did you know? The first email was sent in 1972. This means that over time we have had the ability to learn and grow with emails and email marketing. Most people access their email right from their pocket and access it frequently throughout the day.

With new tools, marketers can get product and information right to your finger tips at any moment of the day. Providing ample opportunity to catch your attention and fuel your needs.

In the last 40 years, people have dramatically changed the way they work and live. Making it essential for marketing to grow with it. Consumers want information quicker and technology is making it so we can get that information to them.

Through email marketing, something we refer to as inbound marketing
we are able to empower visitors, customers and leads with helpful content that provides value and solves their problems.

When emails are sent and are impactful to the potential client then yes, they are relevant.

There are four stages to the inbound method.

1. Attract- First, you will need to attract visitors to your site turning them into visitors

2. Convert- Once you have attracted these new visitors, the goal is to turn them into leads by gaining information about them. This is typically done by questionnaires, forms, and opt in's.

3. Close- Once a visitor is in the lead stage they can then be turned into customers by providing them with the right information at the right time. This is where email marketing plays the biggest role. You have attracted the visitor so you know they are interested in your product or service. Then, you have the opportunity to gain a little information about them and now you can provide them with email campaigns that help address their topic of interest and ultimately resolve a problem they have, which now turns them into a valuable customer.

4. Delight- Once a customer is in the purchase stage, you want to provide them with a great buying experience. Upon successfully completing this, your visitor will then turn to the delight stage, where they, in turn, become your marketer. In the delight stage consumers share their experience, either by word of mouth, direct referral, reviews or other forms, sharing their experience with your business.

Now that you understand where email marketing fits in in the buyer's journey and how important of a role it plays, it's time to get to work and start building your next campaign.

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Mastermind Elite Locations http://marketsavvyco.com/mastermind-elite-locations/ http://marketsavvyco.com/mastermind-elite-locations/#respond Fri, 04 Aug 2017 21:42:52 +0000 http://marketsavvyco.com/?p=1156 St. Catharines, Ontario So you are interested in joining Mastermind Elite…good for you.
If you haven’t been in a mastermind group here is some background knowledge of what we are about. A mastermind group is simply a meeting of highly motivated folks who share a common goal and are looking to encourage and help each other improve. We take each group members goals serious no matter what the goal is, how big or how small. The point of the group is to [...]

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mastermind_elite

St. Catharines, Ontario

So you are interested in joining Mastermind Elite…good for you.
If you haven’t been in a mastermind group here is some background knowledge of what we are about. A mastermind group is simply a meeting of highly motivated folks who share a common goal and are looking to encourage and help each other improve. We take each group members goals serious no matter what the goal is, how big or how small. The point of the group is to drive yourself forward with the support of other entrepreneurs, gain insight from their talents and advice and share struggles so group members can help coach you through them.

There are just a few important things you need to know before moving forward.

  • Our next start up date will be January 17th at 7 pm.
  • Members are selected based on application
  • If selected you must participate in one 30 minute coaching call each week and one 2-3 hour meeting (the second Thursday of each month)
  • Attendance is EXTREMELY important. Mastermind groups do not work without the commitment from each member.
  • Monthly dues are $79 a month

If you often find yourself saying things like, ‘Nah, I just didn’t get it done.’ Then this group is not for you. We are not here to hold your hand or push you, we are here to help with challenges, and cheer you on down your journey of success.

If you sound like the opposite, then read on.

It is the temptation of many entrepreneurs and consultants to try to go it all alone. However, as poet John Donne wrote in the 17th century: “No man is an island”. By tapping into the minds of several like-minded individuals, a group member experiences the following benefits:

  • Accountability to think ahead and make a plan until the next meeting
  • Accountability to act upon that plan
  • Feedback and constructive criticism from others who want to see you succeed
  • Insight you might not have otherwise gained
  • Access to new resources
  • Motivation to grow and avoid stagnation

It’s true, participating in a mastermind group takes time and energy, but the clarity and insight it provides is time well spent.

Having said all of that, if you are interested in an application then click the button below.

Looking forward to the opportunity to help you grow.

mastermind_elite_with_sarah
mastermind_elite_with_sarah

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Power Behind the Mastermind- Is it RIGHT for YOU? http://marketsavvyco.com/power-behind-mastermind-right/ http://marketsavvyco.com/power-behind-mastermind-right/#respond Thu, 03 Aug 2017 16:38:24 +0000 http://marketsavvyco.com/?p=1139 Mastermind groups have been around for centuries. Most people directly connect the mastermind to Napoleon Hill's book "Think and Grow Rich". Rich men in the 1900's were studied and among the most common practices of those men, was that they all partook in a mastermind group. The intent was to help each other solve problems and move forward with their goals.

If you are an entrepreneur, odds are you work from home and spend a lot of your time alone trying [...]

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Mastermind groups have been around for centuries. Most people directly connect the mastermind to Napoleon Hill's book "Think and Grow Rich". Rich men in the 1900's were studied and among the most common practices of those men, was that they all partook in a mastermind group. The intent was to help each other solve problems and move forward with their goals.

If you are an entrepreneur, odds are you work from home and spend a lot of your time alone trying to figure out how to grow your business. If that sounds like you than the mastermind model could be an ideal fit, as it is designed to connect you with like-minded people.

So what exactly is a mastermind? And is it right for you?

Below are six elements of a mastermind group. This will give you an idea of how they work and whether or not you’d like to form a mastermind, or join one.

A Mastermind moves you and your business forward

To be clear, a mastermind is VERY different than a support group. Suport groups are designed for support and conversation around your support. A mastermind group is not a support group it's an "education and take action" group.

A mastermind is about exceling and moving forward while helping others in the group do the exact same thing. Even if the goal is simply “to be happier in your career or life,” the mastermind group is about forward motion, not healing or worrying about the past. To continuously have forward movement, all members have to hold the same level of energy, and set an intention to keep that momentum!

Whining is not an option!

At Mastermind Elite, each person gets 5 minutes to present their vision to the group. The person presents their current goals, dreams, and, most importantly, challenges. Members may express some general frustration regarding their situation. There is no room for whining or staying stuck, mastermind is designed to move you forward. Your positive mindset is a huge part of the mastermind and it's crucial for your success.

Get out of your comfort zone

If you want to stay in your current comfort zone, understand there is no room for growth. You must be willing to get out of your comfort zone to excel. Truthfully one of the biggest reasons people join mastermind groups is because they are feeling stuck, needing help or simply don't know what to do next. In order to get out of any of those three things, you need to get out of your current comfort and start exploring your options, learning new things and buiding relationships with strangers. Masterminds are effective because they require you to expand beyond your old limits.

Team spirit is contagous- it's time to be accountable

There is nothing worse than walking into the same room month after month, or week after week and not having your 'to do' list done. However, when you walk into a room full of people who all have it done, it makes you want to complete yours that much quicker, and that much better. Masterminds are designed to hold people accountable. Each group meeting you get a chance to discuss what you accomplished and what you didn't. The group is there to cheer you on and give you that added push when needed. In order for the mastermind to work members must work and grow in harmony, this method is designed to encourage you to participate as an equal and in turn grow your success.

It's time to start sharing your ideas...and having people share theirs too!

There is an abundance of resources in just about every community and even more when you venture into the online world. The trouble can often be that time isn't on your side and how will you guage if a system, product or article is worth your while? The simple answer is to get referrals and learn about resources others have used. This is a huge time saver and can save you a tone of money in the long run. The members of the mastermind will support you by sharing their ideas, resources and connections to take you one step futher during the planning process of your business goals. This is a huge benefit to taking part in any group.

Are you Ready to Join Mastermind Elite?

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Block Scheduling http://marketsavvyco.com/block-scheduling/ http://marketsavvyco.com/block-scheduling/#respond Fri, 07 Jul 2017 03:45:42 +0000 http://marketsavvyco.com/?p=1111 Block scheduling. What is it, and how does it help you get more done in less time? This simple strategy has helped me manage multiple businesses, my two kids, travel, and my household effectively for the past two years.

Block scheduling is a method used by entrepreneurs to divide their day into organized chunks of time that are focused on individual categories of tasks. The idea is that you can then work through these ‘blocks’ in that order, allowing more efficient [...]

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Block scheduling. What is it, and how does it help you get more done in less time? This simple strategy has helped me manage multiple businesses, my two kids, travel, and my household effectively for the past two years.

Block scheduling is a method used by entrepreneurs to divide their day into organized chunks of time that are focused on individual categories of tasks. The idea is that you can then work through these ‘blocks’ in that order, allowing more efficient and organized planning.

For most business owners, working at the, ‘what’s coming at me next?’ pace is pretty common. The problem with this is, you are always working at what’s ‘new’ in your day and not structuring to plan for what’s to come or other tasks you need to accomplish.

What we usually do is bounce from thing to thing, from email to social media, to client call to cramming lunch down our throats at our desks to workshops to… exhaustion! Multitasking like this makes it seem like you’re getting a bunch of stuff done simultaneously, but studies have shown that’s truly not the case.

When you multitask, your brain gets exhausted from switching between tasks, and you actually get less done. On top of that, it takes you longer to get back on track, so your work piles up. When you feel like your work is piling up, you get stressed out, and no one wants to be stressed out. Let’s learn how we can stop torturing ourselves, shall we?

Why you should use block scheduling

  • It avoids multitasking (see above), which we’re all guilty of and it truly drains our productivity and leaves us exhausted and prone to burnout.
  • It’s flexible. You can use time blocking with any productivity system. For our 365 Day Day Planner check the link here and check out the various ways we have broken down the day planner to allow for block scheduling and task planning.
  • It saves your brain from distraction. Studies have shown it takes the average person over 23 minutes to get back on task after an interruption. That’s a lot of wasted time over a single day, let alone a month or year.
  • Time blocking lets you set priorities. You run your days instead of your days running you.

What you Need to Know Before Starting

  • Get a good understanding of what you actually need to get done in a day and how long it will actually take. Most of us (myself included) tend to either over or underestimate how long a task will actually take. This may mean you have to audit your workload and workflow before you can implement.
  • Decide what tasks you’ll focus on when, and then stick to your schedule! You can use my example above as a guide.
  • Build in breaks—and I mean REAL breaks, not 10 minutes to catch up on your Facebook or Instagram feed. Get up and away from your desk. Get some fresh air if you can. You’ll feel refreshed and ready to take on the next block.
  • On top of your breaks, build in time away from your business entirely. You know, the vacations we entrepreneurs never seem to take?
  • Include time to plan for the following day, week, and month. Doing this intentionally means you stay ahead of the game.
  • Don’t be afraid to change things up if they aren’t working. This is your business after all, and you have to do what works for you.
  • Make sure that after you’ve set up your schedule, you actually use it. Try it for a few weeks before you decide that it doesn’t work for you. Any system will fail you if you don’t actually utilize it.
  • Shut off all distractions during your time block. Yes, this includes email and all those notifications on your phone.

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